Metallix Refining
In our first collaboration with 4O1 Creative, Ltd. of Allentown, PA, Kernie Cam Productions supplied the graphics package for the Metallix Refining marketing video. In addition to the opening 3D logo animation and lower third graphic, Kernie Cam designed a "virtual room" into which the show's host would later be composited via green screen. Wide, medium, and close-up backgrounds of the room were provided to allow 4O1 Creative editor Brian Wcislo the ability to cut between different takes of the host. Custom Video Productions of Red Bank, NJ filmed footage of Metallix's Greenville, NC refinery.
The final video was well-received by the client and went on to receive both a 2008 gold Addy Award from the Greater Lehigh Valley Ad Club and a 2008 gold Impact Award from the Business Marketing Association of New Jersey.
